How Ryman increases engagement using creative customer marketing


Aired 20th May, 16.00 BST

How the brand is weathering the storm by focusing on creating great customer experiences

The speakers joining us

The Tea Building, 56 Shoreditch High St, London, E1 6JJ

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In this webinar we will be addressing:

  • How Ryman is effectively joining up the on- and offline customer experiences
  • How the brand is creating personalised experiences for different customer segments
  • How CV-19 has affected Ryman’s customer communications
  • What Phil has planned for the post-lockdown customer experience

Hear from Phil Turner-Naylor, Head of Marketing at Ryman, about how the brand has created amazing omni-channel experiences for its customers - both before and during the COVID-19 crisis, and his future plans.

Phil will be joined by retail experts from Odicci, Ometria and Astound who will walk through stand-out campaigns that Ryman has used to engage customers and increase the brand’s online sales significantly.

Phil Turner-Naylor

Head of Marketing,  Ryman

Roxanne Goldfinch

Partner Development Manager, Astound Commerce

Victoria Manning

Head of Customer Success, ODICCI

Luam Mesfun

Senior Customer Success Manager,  Ometria

Ometria Logo

Ometria is a customer marketing platform that helps retailers create marketing experiences their customers will love

Ometria is trusted by some of the fastest growing retail brands in the world such as Hotel Chocolat, Not on the High Street, Whistles, Feelunique, and Paperchase.

Ometria Logo

Odicci’s customer engagement platform enables marketers to collect actionable customer data and preference insights with interactive experiences that can be published to every digital channel. Working with the likes of Ryman, Paperchase, Co-op & Virgin Holidays odicci have managed to collect vast amounts of self reported data from their customers. The odicci platform integrates natively with marketing automation and eCommerce platforms to drive acquisition and conversion.

Ometria Logo

Astound Commerce is an award-winning Digital Commerce Agency, combining strategy, technology, creative and interactive marketing services for many of the world’s leading brands and retailers. With a broad set of technology, digital, and e-business solutions, Astound can power every aspect of online business, and integrate across all marketing channels.